LIBROS DEL AUTOR: jean luc ambrosi

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  • Branding to Differ
    Jean-Luc Ambrosi
    In Branding to Differ, Jean-Luc Ambrosi provides a practical and comprehensive look at best practice branding for those requiring a real understanding of brand development and management. Ambrosi demonstrates that the brand is fundamentally a promise, that it impacts both the emotional and rationale mind, and that ultimately good branding is about expressing a difference. He sh...
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    21,14 €