LIBROS DEL AUTOR: hannu seristo

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  • Managing Strategic Airline Alliances
    Birgit Kleymann / Hannu Seristö
    Strategic airline alliances are an important topic in airline management today, stimulated by poor access of international airlines to large domestic markets such as the USA and EU and the increasing importance of network scope. Outright mergers of international airlines have proved to be difficult for political, cultural and legal reasons, making alliances the best available f...
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