LIBROS DEL AUTOR: grace i kunz

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  • Merchandising
    Grace I. Kunz
    Merchandising: Theory, Principles, and Practice, 3rd Edition, focuses on the process of merchandising and the principles applied to the planning, development, and presentation of product lines in both the manufacturing and retailing sectors. Each chapter includes case studies that illustrate how merchandising principles and theories are applied by actual businesses, and the cha...
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    202,02 €