LIBROS DEL AUTOR: gopalkrishnan r iyer

3 resultados para LIBROS DEL AUTOR: gopalkrishnan r iyer

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  • Teaching International Business
    Erdener Kaynak / Gopalkrishnan R Iyer
    Teaching International Business: Ethics and Corporate Social Responsibility is a collection of academic writings on the issues and challenges of incorporating ethics and corporate social responsibility concerns into international business education. You will find frameworks and approaches detailing various pedagogical issues presented here. ...
    Disponible

    77,88 €

  • Customer Relationship Management in Electronic Markets
    David Bejou / Gopalkrishnan R Iyer
    Edited by two experts in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet relationships that lead to customer retention and long-term loyalty. With this book, you will be able to offer customers the benefits they seek in the virtual marketplace and serve their best interests. Designed for custome...
    Disponible

    76,55 €

  • Teaching International Business
    Erdener Kaynak / Gopalkrishnan R Iyer
    Teaching International Business: Ethics and Corporate Social Responsibility is a collection of academic writings on the issues and challenges of incorporating ethics and corporate social responsibility concerns into international business education. You will find frameworks and approaches detailing various pedagogical issues presented here. ...
    Disponible

    268,26 €