LIBROS DEL AUTOR: gabriel benito

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  • Multinationals on the Periphery
    Gabriel Benito / Rajneesh Narula
    Multinational enterprises have increasingly sought to organise their activities internationally in order to achieve greater efficiency and better optimisation of their market share and rent generation. However, MNEs do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of their limited market size, under-de...
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