LIBROS DEL AUTOR: gabriel ayodeji ogunmola

2 resultados para LIBROS DEL AUTOR: gabriel ayodeji ogunmola

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  • Attentionomics - Volume II
    Gabriel Ayodeji Ogunmola
    This book explores the multifaceted concept of engagement in the digital age. It begins by delving into ethical engagement, covering the responsibility of influence, digital well-being, the digital divide, combating misinformation, regulatory innovation, corporate social responsibility, and building trust in digital platforms. It then shifts to engagement in non-digital spaces,...
    Disponible

    162,96 €

  • Attentionomics - Volume I
    Gabriel Ayodeji Ogunmola
    This book redefines attention in the digital age, moving beyond scarcity to address fragmentation and overload. It introduces 'attention capital' an asset to cultivate, manage, and invest, encompassing cognitive depth, selective filtering, and engagement quality. Extending engagement economics beyond marketing, it highlights its relevance to personal and societal well-being, di...
    Disponible

    162,76 €