LIBROS DEL AUTOR: g v muralidhara

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  • Doing Business in South Asia
    G.V. Muralidhara
    This concise textbook comprises selected case studies on the strategic challenges and opportunities faced by real-world organizations operating in South Asia.The collection includes 15 short case studies from across the region, allowing easy comprehension and class discussion, and covers strategic management, localization strategies, strategic challenges, emerging global brands...
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    83,22 €