LIBROS DEL AUTOR: federico rajola

2 resultados para LIBROS DEL AUTOR: federico rajola

  • Customer Relationship Management in the Financial Industry
    Federico Rajola
    An integrated view of IT and business processes through extended IT governance allows financial institutions to innovate operations which improve business and organizational performance. However, financial institutions still face challenges with CRM systems in delivering expected results due to lack of complete business integration. Increased exchange of knowledge between cust...
    Disponible

    72,88 €

  • Customer Relationship Management
    Federico Rajola
    Companies and financial institutions are employing operational information systems in an efficient way. While they have consolidated a strong level of knowledge in management information systems, there is still a lack of knowledge on the right way to apply customer relationship management (CRM) systems under a business perspective. Most of the compani...
    Disponible

    66,78 €