LIBROS DEL AUTOR: evert gruyaert

2 resultados para LIBROS DEL AUTOR: evert gruyaert

  • The Strategy and Tactics of Pricing
    Evert Gruyaert / Georg Müller / Thomas T. Nagle
    The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. ...
    Disponible

    271,19 €

  • The Strategy and Tactics of Pricing
    Evert Gruyaert / Georg Muller / Thomas T. Nagle
    The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather t...
    Disponible

    609,86 €