LIBROS DEL AUTOR: evan qorlan

2 resultados para LIBROS DEL AUTOR: evan qorlan

  • The Scaling Advantage
    Evan Qorlan
    Growing companies do not usually slow down because people stop caring. They slow down because the organisation quietly changes shape: more handoffs, more approvals, more meetings, and fewer clear owners. The Scaling Advantage is a practical guide to keeping speed, clarity, and customer focus as you add headcount, process, and product scope - without betting everything on heroic...
    Disponible

    23,80 €

  • The Category Winner
    Evan Qorlan
    Most companies compete as if the buyer is patiently comparing every option. In reality, buyers are trying to eliminate risk, reduce effort, and justify a decision they will have to defend. That is why some brands become the obvious choice in their space while others, even with strong products, remain 'one of many'. The Category Winner shows how to stop blending in and start sha...
    Disponible

    22,98 €