LIBROS DEL AUTOR: eric bowe

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  • Primal Shopper
    Eric Bowe
    Every so often in business something comes along of which you need to take note: a new marketing channel, a new technology, a radical discovery. Primal Shopper is that radical discovery. Inspired by Myers-Briggs, Primal Shopper sets out the innate motivations guiding our shopping decisions. Think of these motivations as our shopper DNA. This DNA is predictable and persistent ac...
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    22,17 €