LIBROS DEL AUTOR: efraim turban

3 resultados para LIBROS DEL AUTOR: efraim turban

  • Introduction to Electronic Commerce and Social Commerce
    David King / Efraim Turban / Judy Whiteside
    This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC).  New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters.  Wherever appropriate, mater...
    Disponible

    127,72 €

  • Electronic Commerce 2018
    David King / Efraim Turban / Jon Outland
    This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of electronically buying and selling goods, services, and information. Certain EC applicat...
    Disponible

    184,57 €

  • Social Commerce
    Efraim Turban / Judy Strauss / Linda Lai
    This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true textbook on this topic and can be used in one of the following ways:Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA ...
    Disponible

    98,97 €