LIBROS DEL AUTOR: e m mick kolassa

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  • Elements of Pharmaceutical Pricing
    E. M. (Mick) Kolassa
    Elements of Pharmaceutical Pricing shows account managers, product managers, marketing researchers, and other practitioners in the pharmaceutical industry how to improve your marketing and pricing skills. By describing the process for reaching pricing decisions and clarifying the environment of pharmaceutical marketing, this book demystifies the area of pharmaceutical pricing a...
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    57,56 €