LIBROS DEL AUTOR: debra zahay

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  • Digital Marketing Management, Second Edition
    Debra Zahay
    This book is for managers and would-be managers who need to upgrade their knowledge of digital marketing.Told from the perspective of marketing strategy, it puts digital marketing in the context of firm strategy selection. The first step in digital marketing is to understand your company and your brand. The next step is to put content and keywords on your web and mobile sites s...
    Disponible

    22,80 €

  • Digital Marketing Management
    Debra Zahay
    This book is for managers and would-be managers who need to upgrade their knowledge of digital marketing. Told from the perspective of marketing strategy, it puts digital marketing in the context of rm strategy selection. The rst step in digital marketing is to understand your company and your brand. The second step is to put content and keywords on your website so that the...
    Disponible

    18,52 €