LIBROS DEL AUTOR: damien beaulin

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  • Frugal Innovation & Western SMEs. 2nd Edition
    Damien Beaulin
    Recent years have seen a considerable increase in the literature review concerning the use of frugal innovation in Western economies. However, little attention has been paid to the readiness for Western Small and Medium-sized Enterprises (SMEs) to adopt frugal innovation. Therefore, the goal of this research is to contribute to fill the gap in literature concerning the readines...
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