LIBROS DEL AUTOR: daekwan kim

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  • Export Marketing Strategy
    Daekwan Kim / Shaoming Zou / Tamer Cavusgil
    If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new market...
    Disponible

    27,24 €