LIBROS DEL AUTOR: craig aisrael

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  • Sold In Sixty SecondsT
    Ann McWilliams / Craig A. Israel / Craig AIsrael / Miles R.
    Sold in Sixty Seconds is everything you need to know about broadcast advertising that really works. Learn what keeps listeners’ attention--and what drives them away. Find out how to capture attention before the first word is spoken. Discover the secrets of working your advertising message into long-term memory so customers will think of you when they need your product or servic...
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