LIBROS DEL AUTOR: christoph senn

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  • Managing Key, Strategic, Global Customers
    Christoph Senn / Noel Capon
    The perfect supplementary text for any global account management course!In recent years, many corporations large and small, based in many countries around the world, have developed key, strategic, and global account management programs. Correspondingly, business schools, consulting organizations, and the Strategic Account Management Association (SAMA) offer courses for practici...
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