LIBROS DEL AUTOR: chris samfilippo

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  • Principles of Marketing
    Chris Samfilippo
    Based on the premise that successful marketing is equal parts art and science,Principles of Marketing introduces the basics of marketing in a clear, student-friendly way that’s comfortable presenting demographic profiles in the same section as examples of clever advertising slogans. The book presents the many facets of marketing as a function of business strategy. It describes ...
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    63,12 €