LIBROS DEL AUTOR: chiara berlendi

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  • The Role of Social Media Within the Fashion and Luxury Industries
    Chiara Berlendi
    While the recruitment of Social Media within a firm’s media plan is today nearly considered a ’routine activity’ in the vast majority of sectors, the same cannot be asserted for what concerns Social Media’s adoption by industries where the Value Chain is greatly influenced by the interaction between economics, management and creative and intellectual attributes. In fact, ...
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    60,50 €