LIBROS DEL AUTOR: cayce myers

4 resultados para LIBROS DEL AUTOR: cayce myers

  • Artificial Intelligence and Law in the Communication Professions
    Cayce Myers
    This book analyses the current attempts to regulate artificial intelligence (AI) and its impact on the communication field. It will be of interest to scholars and students in the field of Media and Communication Law, Public Relations, Advertising, and Journalism. ...
    Disponible

    77,58 €

  • Rules of Public Relations
    Cayce Myers
    This practical resource for public relations students and practitioners outlines the legal parameters that govern current practice and the ethical issues that dovetail those laws. Real-world examples drive home the legal and ethical issues in the fast-changing field of public relations. ...
    Disponible

    48,16 €

  • Money in Politics
    Cayce Myers
    Money in Politics: Campaign Fundraising in the 2020 Presidential Election illustrates political fundraising’s importance in the 2020 presidential election from the party primaries through the General Election. Cayce Myers addresses how the role of corporate donations, individual contributors, and small donorship have become political talking points. Specific attention is given ...
    Disponible

    51,54 €

  • Public Relations History
    Cayce Myers
    This book presents a unique overview of public relations history, tracing the development of the profession and its practices in a variety of sectors, ranging from politics, education, social movements, and corporate communication to entertainment. Author Cayce Myers examines the institutional pressures, including financial, legal, and ethical considerations, that have shaped p...
    Disponible

    74,90 €