LIBROS DEL AUTOR: carlos cordon

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  • Strategy is Digital
    Carlos Cordon / Pau Garcia-Milà / Teresa Ferreiro Vilarino
    This book presentsstrategies and practices to allow everyday companies to cope with thefundamentally changing landscape of business models and to take advantage ofthe huge business opportunities arising from the advent of big data. Itdevelops several case studies from companies in traditional industries likeLEGO, Yamato and Mediq, but also examines small start-ups like Space Ta...
    Disponible

    80,49 €