LIBROS DEL AUTOR: benjamin grob fitzgibbon

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  • Imperial Endgame
    Benjamin GrobFitzgibbon
    An exploration of the role of the news media in the development of EUChina relations after the end of the Cold War, this book provides empirical evidence to support what Nye and Anholt have argued: that branding a country’s image is soft power. The author examines the nature of European Union and China coverage in Chinese and European news media respectively and explores how th...
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    38,24 €