LIBROS DEL AUTOR: augustine adu aboagye

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  • Category Management
    Augustine Adu-Aboagye / Charles Mensah / Kwame Owusu Sarpong
    This is a sequel to the seminal work by O’Brien on category management. What this book adds is its contextual nature, with authors from sub-Saharan Africa. It further provides the opportunity to reach out to a wider audience on contemporary strategies aimed at managing organizational spend and creating value out of its management. This is a must read for academics and professio...
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    92,22 €