LIBROS DEL AUTOR: aubrey malden

2 resultados para LIBROS DEL AUTOR: aubrey malden

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  • Things the Brand Gurus don't want you to know (2nd Edition)
    Aubrey Malden
    Get the professional insights behind:- How do you create and maintain a profitable brand? How do you write a brief? How do you know if your advertising is a failure? What is the best way to judge it? How do you choose an advertising agency? What are the pitfalls to look out for? Why is it that mavericks create great brands? Undermining honesty. The value of being small ...
    Disponible

    20,23 €

  • Between the Briefs
    Aubrey Malden
    “Between The Briefs” propels you into the often flamboyant and sometimes dark world of international advertising agencies and their clients, revealing what really goes on. Including working for Prince Charles and the Queen of England. Revelations about Freddie Mercury, from the rock group Queen, who the author studied with. A touch of sex, an attempted bribe, a kidnapping in Ca...
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    22,21 €