LIBROS DEL AUTOR: arvind singhal

1 resultados para LIBROS DEL AUTOR: arvind singhal

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  • Entertainment-Education
    Arvind Singhal / Everett Rogers
    Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members’ knowledge about an educational issue, create favorable attitudes, and change overt behavio...
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    108,27 €