LIBROS DEL AUTOR: art johnsen

2 resultados para LIBROS DEL AUTOR: art johnsen

  • Cases in Advertising and Marketing Management
    Art Johnsen / Edd Applegate
    Students of advertising and marketing management learn many concepts and theories in their foundational courses, but real-world experiences are invaluable to understanding the decision-making process. Cases in Advertising and Marketing Management offers students the opportunity to apply what they have learned in previous courses to realistic situations from the business world. ...
    Disponible

    181,97 €

  • Cases in Advertising and Marketing Management
    Art Johnsen / Edd Applegate
    Online Instructor Manual (login required)Creative Brief Form (Figure 8.1) (pdf file)Students of advertising and marketing management learn many concepts and theories in their foundational courses, but real-world experiences are invaluable to understanding the decision-making process. Cases in Advertising and Marketing Management offers students the opportunity to apply what the...
    Disponible

    64,88 €