LIBROS DEL AUTOR: armando luis vieira

2 resultados para LIBROS DEL AUTOR: armando luis vieira

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  • Interactive LISREL in Practice
    Armando Luis Vieira
    'Getting Started with a SIMPLIS Approach' is particularly appropriate for those users who are not experts in statistics, but have a basic understanding of multivariate analysis that would allow them to use this handbook as a good first foray into LISREL. Part I introduces the topic, presents the study that serves as the background for the explanation ...
    Disponible

    67,04 €

  • Business-to-Business Relationship Quality
    Armando Luís Vieira
    Why is service quality not enough to retain clients, and customer satisfaction not a guarantee of repeat business? This is one of the most frequently asked questions amongst researchers and practitioners. Several scholars and managers suggest that relationship quality (RQ) is replacing service quality and/or customer satisfaction as a key source of competitive advantage ...
    Disponible

    97,27 €