LIBROS DEL AUTOR: andreas gemahlich

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  • The Kenyan Cut Flower Industry & Global Market Dynamics
    Andreas Gemählich
    Investigates the production, trade and consumption of the bouquets sold in European supermarkets and the consequences of this for the globalised economy.From a macro-perspective, it appears that the cut flower industry has changed into a buyer-driven value chain with corporate retailers as the new lead firms. Yet, as this book shows, this is insufficient to explain how new trad...
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    26,54 €