LIBROS DEL AUTOR: albert d lasker

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  • The Untold Story of Advertising - Masters of Marketing Secrets
    Albert D. Lasker / Albert DLasker / Dr Robert C. Worstell / Dr Robert CWorstell
    Albert Davis Lasker started out as a newspaper reporter when still a teenager but soon got interested in advertising.He started first as an office clerk and later became a salesman. He then asked to be given responsibility for a money-losing account so that he could try his hand at copywriting.By the age of 20, he had bought Lord & Thomas advertising agency and remained its chi...
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