LIBROS DEL AUTOR: adrian payne

4 resultados para LIBROS DEL AUTOR: adrian payne

adrian payne Eliminar filtro Quitar filtros
  • Relationship Marketing
    Adrian Payne / David Ballantyne / Martin Christopher
    Relationship Marketing: Creating Stakeholder Value extends the analysis of the change in the marketing rationale from a crude concern for increased market share to a strategy aimed at creating long-term profitable relationships with targeted customers.Offering a cutting edge vision of relationship marketing, Relationship Marketing: Creating Stakeholder Value is a seminal text f...
    Disponible

    355,87 €

  • Strategic Customer Management
    Adrian Payne / Pennie Frow
    ...
    Disponible

    109,39 €

  • Strategic Customer Management
    Adrian Payne / Pennie Frow
    ...
    Disponible

    226,83 €

  • Relationship Marketing
    Adrian Payne / David Ballantyne / Martin Christopher
    Relationship Marketing: Creating Stakeholder Value extends the analysis of the change in the marketing rationale from a crude concern for increased market share to a strategy aimed at creating long-term profitable relationships with targeted customers.Offering a cutting edge vision of relationship marketing, Relationship Marketing: Creating Stakeholder Value is a seminal text f...
    Disponible

    90,78 €