LIBROS DEL AUTOR: adam dorrell

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  • Account Experience
    Adam Dorrell / Ian Luck / Sarah Frazier
    B2B customer experience (CX) programs are failing all over the world at record rates. The experience and success markets are chaotic and rife with confusion. Gurus in both camps are pitching one-size fits all solutions for personalized and complex business operations. Meanwhile, software companies are claiming to be the end-all-be-all solution for every type of business. It’s n...
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    34,76 €