LIBROS DEL AUTOR: aaron ctsmith

2 resultados para LIBROS DEL AUTOR: aaron ctsmith

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  • Fostering Innovative Cultures in Sport
    Aaron C. T. Smith / Aaron CTSmith / James Skinner / Steve Swanson
    Analysing the trends that are emerging in sport enterprises such as advancements in technology and social media, the authors of this illuminating book tackle the issue of how to create new opportunities in such a changing industry. Providing valuable reading for sports business scholars, this book draws on examples from inventive companies as well as inspirational sports leader...
    Disponible

    169,10 €

  • Reinventing Innovation
    Aaron C. T. Smith / Aaron CTSmith / David H. Gilbert / David HGilbert / Fiona Sutherland
    Based on research findings and detailed, original cases, this book charts the new innovation imperative, where organizations must deliver on dual goals: an efficient return on current operations, and a burgeoning pipeline of new products. It argues that the two pursuits cannot be achieved through a bland compromise, or by switching priorities back and forth. Only a ’dual’ organ...
    Disponible

    71,42 €