Ventas y marketing

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  • Sensory Marketing
    Sandra Iruela
    Sensory marketing, also called marketing of the senses, is that which directly attacks the five senses, seeking to stimulate them (not only sight, but also hearing, smell, taste and touch) to try to create a pleasant environment for the customer and thus increase the time spent in the establishment (Jiménez-Marín, 2016). The marketing of the senses seeks emotions and images pro...
    Disponible

    56,21 €

  • Marketing sensoriale
    Sandra Iruela
    Il marketing sensoriale, noto anche come marketing dei sensi, è quello che attacca direttamente i cinque sensi, cercando di stimolarli (non solo la vista, ma anche l’udito, l’olfatto, il gusto e il tatto) per cercare di creare un’atmosfera piacevole per il cliente e, in questo modo, aumentare il tempo trascorso nel locale (Jiménez-Marín, 2016). Il marketing dei sensi ricerca le...
    Disponible

    56,21 €

  • Gestión de marketing para principiantes Cómo crear y establecer tu marca, construir relaciones con los clientes y aumentar las ventas con la gestión de marketing.
    Sebastian Wahlig
    ¿Le interesa la gestión de marketing pero necesita un resumen de los aspectos básicos para entenderla correctamente y evaluar las oportunidades por sí mismo? Entonces esta guía es exactamente lo que necesita: La gestión inteligente del marketing es una herramienta importante para la creación de marcas y la fidelización sostenible de los clientes.Aquí obtendrá una introducción a...
    Disponible

    9,69 €

  • Gestion du marketing pour débutants Comment la gestion du marketing vous permet de créer et d’établir votre marque, de développer des relations avec vos clients et d’augmenter vos ventes.
    Sebastian Wahlig
    Vous êtes intéressé par la gestion du marketing, mais vous avez besoin d’un résumé des principes de base pour bien comprendre et évaluer les possibilités pour vous-même ? Alors ce guide est fait pour vous : Une gestion marketing intelligente est un outil important pour la construction d’une marque et la fidélisation durable des clients.Vous trouverez ici une introduction à la g...
    Disponible

    9,69 €

  • Contabilidade Tributária I/ii
    Sérgio Luis Lopes De Araújo
    A intenção deste trabalho é colocar à disposição um material didático que seja acessível a compreensão técnica de seu conteúdo, e ao mesmo tempo, que sirva, também, como suporte técnico ao desenvolvimento do trabalho profissional na execução de suas tarefas diárias, em que você poderá travar conhecimento com o embasamento teórico e sua colocação prática para consultas que têm c...
    Disponible

    20,14 €

  • 100M Offers Made Easy
    Ben Preston
    Unlock the Secrets to Crafting Offers That Skyrocket Your BusinessAre you ready to transform your business and skyrocket your revenue? Discover the ultimate guide to creating irresistible offers that will take you countless entrepreneurs turn their businesses into unstoppable forces in the market. What You’ll LearnThe Psychology of Irresistible Offers: Dive deep into the psyc...
    Disponible

    10,52 €

  • FROM PURPOSE TO PROFIT
    Erin Andrea Craske
    Far too often, companies stumble into the same basic mistakes, jeopardising businesses and driving teams to burnout or quiet quitting. As detrimental as they are, they can be easily avoided. Running a business shouldn’t be draining or effortful. It means to be enjoyable for owners, employees, and customers alike.In this guide, the author harnessed two decades of award-winning e...
    Disponible

    77,77 €

  • FROM PURPOSE TO PROFIT
    Erin Andrea Craske
    Far too often, companies stumble into the same basic mistakes, jeopardising businesses and driving teams to burnout or quiet quitting. As detrimental as they are, they can be easily avoided. Running a business shouldn’t be draining or effortful. It means to be enjoyable for owners, employees, and customers alike.In this guide, the author harnessed two decades of award-winning e...
    Disponible

    66,86 €

  • Affiliate Marketing By Example
    Dr. Hesham Mohamed Elsherif
    Welcome to the second edition of 'Affiliate Marketing By Example: A Comprehensive Guide.' This book represents a culmination of extensive research, practical insights, and a deep dive into the ever-evolving world of affiliate marketing. Since the first edition, the landscape of affiliate marketing has undergone significant changes, prompting us to update and expand this guide t...
    Disponible

    27,72 €

  • Digital Entrepreneur
    Thomas Cantone
    Discover the path to success in the digital age with 'Digital Entrepreneur'! This captivating book immerses you in the exciting world of online entrepreneurship, providing you with the essential tools and proven strategies to succeed in the digital universe. From identifying opportunities to efficient time management, each chapter of 'Digital Entrepreneur' is a comprehensive gu...
    Disponible

    8,41 €

  • Marketing for Tourism, Hospitality & Events
    Louise Hudson / Simon Hudson
    ...
    Disponible

    116,21 €

  • Mastering the Art of Selling
    Manal Haddad
    The potential for any business to thrive is directly linked to its sales performance, reflecting its ability to adapt to customers’ evolving needs. Over time, sales techniques have shifted from being aggressive to prioritizing effective communication and fostering long-term client relationships. This guide aims to equip aspiring sales professionals with the tools and skills to ...
    Disponible

    17,48 €

  • Google Bard for Business
    Renutaasan
    'Google Bard for Business: The Ultimate Guide to Unleashing AI-Powered Productivity, Innovation, and Success,' is a comprehensive guide that aims to equip business leaders, entrepreneurs, and anyone interested in using Google Bard with the knowledge and strategies to harness its power effectively. The book consists of four parts: Introduction to Google Bard, Using Google Bard f...
    Disponible

    19,92 €

  • Get Sales Faster
    Chad Johnson
    'Get Sales Faster' is your roadmap to success in the world of sales. Building on the principles of persistence, strategy, and understanding, this book takes you on a journey from traditional wisdom to modern sales strategies.This book examines the intricacies of the complex sale. It highlights the crucial role of relationship-building and the art of crafting compelling business...
    Disponible

    11,54 €

  • Marketing That Works for Small Business Budgets [Beyond Social Media]
    Stephanie Scheller
    March of 2020 spelled disaster for the events industry. Yet during the pandemic, Stephanie Scheller doubled her event production company in size, never cancelled a ticketed event, ran only profitable events, and sold out an event for the first time - a feat she has since repeated consistently.And she did it on a $0/month marketing budget without killing herself or her team crea...
    Disponible

    17,48 €

  • Coletânea De Artigos Sobre Auditoria Operacional
    Luiz Gilberto Mury
    No contexto atual, no qual as expectativas em relação à administração pública são crescentes, é crucial avaliar o desempenho governamental de forma.As Auditorias Operacionais vão além da análise da legalidade e da conformidade do gasto público; elas buscam responder a perguntas como: Os recursos públicos estão sendo utilizados de modo eficiente? Os objetivos estão sendo alcança...
    Disponible

    11,21 €

  • Tell Your Story
    Alice Fairfax
    With insights and stories from a career Walt Disney World performer, Tell Your Story provides over 50 tools to help harness the power of story to capture target audiences and inspire them to action. ...
    Disponible

    14,29 €

  • Sustainable Marketing, Branding, and Reputation Management
    In the wake of increasing consumer and stakeholder concerns regarding environmental and social issues, and the vulnerabilities exposed by the COVID-19 pandemic, sustainable marketing has emerged as a critical aspect of modern business strategies. Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future provides a comprehensive and timely explo...
    Disponible

    328,97 €

  • The Use of Artificial Intelligence in Digital Marketing
    In today’s rapidly evolving landscape, AI has become an indispensable tool for organizations seeking to enhance their understanding of customers, boost productivity, and foster stronger connections with their target audience. The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics is a comprehensive and timely exploration of the integration o...
    Disponible

    248,84 €

  • The Use of Artificial Intelligence in Digital Marketing
    In today’s rapidly evolving landscape, AI has become an indispensable tool for organizations seeking to enhance their understanding of customers, boost productivity, and foster stronger connections with their target audience. The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics is a comprehensive and timely exploration of the integration o...
    Disponible

    327,76 €

  • Lifelines in Network Marketing
    Ramsey Gordon
    Lifelines in Network MarketingWhat You Should Know About Uplines And DownlinesDo you struggle to understand all of the complexities of your business?Discover The Network Marketing Success Secrets!What You Should Know About Uplines And DownlinesHow would you like to finally comprehend all of the secrets hidden within uplines and downlines? Making a networking business a success...
    Disponible

    9,81 €

  • Crafting Your Pitch, A Storytelling Framework
    Joanne Tombrakos
    A winning pitch is more than just data points and charts-it’s a compelling story that captivates from start to finish. Yet crafting such a pitch is an art few have mastered, leading to lackluster presentations that leave audiences unconvinced and disinterested.Drawing from her extensive professional experience and developed for her NYU School of Professional Studies graduate st...
    Disponible

    16,41 €

  • Mobile Marketing for Small Businesses
    Craig J. Keene
    Mobile marketing is a marketing technique which uses established systems that give businesses the ability to communicate directly with customers through smartphones or other mobile devices. Small businesses lack experience in developing and using mobile marketing strategies to increase sales. The fundamental idea of mobile marketing is to improve the business marketing performa...
    Disponible

    24,85 €

  • Social Media Marketing
    Tracy L. Tuten
    ...
    Disponible

    163,88 €

  • Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs
    As the world continues to grapple with issues of diversity, equity, and inclusion (DEI), organizations face numerous challenges in determining the most effective digital marketing strategies to promote DEI and contribute to achieving sustainable development goals (SDGs). These challenges can include determining the main objectives, deciding on the ideal means to communicate wit...
    Disponible

    235,81 €

  • Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs
    As the world continues to grapple with issues of diversity, equity, and inclusion (DEI), organizations face numerous challenges in determining the most effective digital marketing strategies to promote DEI and contribute to achieving sustainable development goals (SDGs). These challenges can include determining the main objectives, deciding on the ideal means to communicate wit...
    Disponible

    314,72 €

  • Hidden WOMBAT
    Rush Bartlett / Topher Kinsella
    Good ideas are killing great companies.A waste of money, brains, and time (WOMBAT) is guaranteed if your company thinks product first, market second.Every late-stage failure, every pivot, is a testament to this. When you’re wrong about the market, you cannot be right about the product, so how do we fix this fundamental error?Needs-Driven Innovation (NDI)-inspired by Stanford Un...
    Disponible

    25,14 €

  • Aesthetics in Marketing
    Henrik Hagtvedt
    Aesthetic design is pervasive in the marketplace, where it influences consumer behavior, endows products with value, and differentiates between brands. In fact, research suggests that aesthetic appeal drives sales across most product categories. The time is ripe for taking stock of the state of research in this domain. Aesthetics in Marketing begins with a characterization of t...
    Disponible

    80,03 €

  • Stand Out
    Filip Novak
    In today’s competitive world, personal branding has become more important than ever, especially in the realm of career development. Whether you are an aspiring professional, a seasoned executive, or even an entrepreneur, understanding the significance of personal branding can greatly impact your success. In this subchapter, we will explore why personal branding matters and how ...
    Disponible

    28,05 €

  • Social Media Marketing für Wüstentourismus
    Hazique Memon
    Wüstentourismus ist ein Thema, das nur wenige kennen, aber viele erleben. Die meisten Unternehmen, die im Bereich dieser Art von Tourismus tätig sind, machen wenig bis gar keine Werbung, wenn es um Social Media geht. Das neue Zeitalter bringt es mit sich, dass man mit reichhaltigen Online-Inhalten auf allen Social-Media-Plattformen mit dem Publikum in Kontakt treten muss. In di...
    Disponible

    48,82 €