Movie Theatre Preferences

Movie Theatre Preferences

Radesh Palakurthi / Larry Etter / National Association of Concessionaires

256,98 €
IVA incluido
Recíbelo en 3 días
RiverHouse Publishing, LLC
Año de edición:
256,98 €
IVA incluido
Recíbelo en 3 días

Selecciona una librería:

This research was conducted by the National Association of Concessionaires (NAC) during the first quarter of 2018. The research report highlights the results of an online survey of moviegoers conducted during the period. The purpose of this research was to assess the relative importance of ten movie theatre attributes and the subtle trade-offs that moviegoers made while choosing a move theatre. Conjoint analysis was used to analyze over 22,000 movie theatre profiles evaluated by the survey participants. A review of literature in the field identified many unclear issues in the industry including moviegoers’ theatre choice, impact and trade-offs of theatre attributes, and the return on investments made. This research throws light on such issues. 3

Artículos relacionados

  • Content Generation Through Narrative Communication and Simulation
    Recíbelo en 3 días

    282,16 €

  • Shtick to Business
    Peter McGraw / TBD
    What do comedians know about killing it in business? Just ask a behavioral economist who teaches MBAs by day and decodes comedy by night. Dr. Peter McGraw—a business school professor, professional speaker, and founder of the Humor Research Lab (aka HuRL)—translates the genius and madness of the world’s funniest people into powerful prescriptions for professional success.Drawing...
    Recíbelo en 3 días

    15,62 €

  • Inside the Hollywood Closet
    Boze Hadleigh
    Join legendary Hollywood scribe Boze Hadleigh in this journey back in time as he examines what it was like to be gay in Hollywood during Tinseltown’s heyday, as well as how things have changed and what the future of gay Hollywood looks like. Today.  Hadleigh examines both the obvious and hidden costs of being queer I Hollywood from both the inside looking out, and the outside l...
    Recíbelo en 3 días

    19,05 €

  • The Chef Game
    Chef Ced Sizzle
    The Chef Game Book depicts an amazing story about the life and journey of Celebrity Chef “Ced Sizzle”.  Chef Ced has worked for some of the biggest celebrities and entertainers in the world. Chef Ced intimately discuses some of his most challenging and teachable moments while working with some of his High-Profile Clients. He hopes that other culinarians that have thoughts or co...
    Consulta disponibilidad

    30,18 €

  • GPS Guide For Athletes and Those Who Surround Them
    Michael McGinnis J.D.
    'GPS Guide for Athletes and Those Who Surround Them' is for anyone on the conveyor belt within the sports world: Parents of Pee Wee, Little League, AAU, or travel ball athletes. Athletes in high school or college with a goal to make it to the big leagues. Coaches who desire to better guide their players through the sports process. Agent-advisors or other sports professiona...
    Recíbelo en 3 días

    20,56 €

  • The Facts Of Live
    Will Glendinning
    Art is just art, sport just sport, a message just a message, products just products and music mere music – until you add an audience.Then you’re in the business of theatre – also known as live events.In The Facts Of Live Will Glendinning distils over twenty years’ experience with almost every type of live event. Whether you’re in the sport, entertainment, arts, marketing, commu...
    Recíbelo en 3 días

    42,35 €